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Retail marketing management /

Gilbert, David, 1947 March 2-

Retail marketing management / David Gilbert. - 2nd ed. - Harlow; New York : Financial Times/ Prentice Hall, c2003. - xiii, 457 p. : ill. ; 25 cm.

Includes bibliographies and index.

ISBN: 0273655116

Subjects--Topical Terms:
Marketing--Management.
Retail trade.

Dewey Class. No.: 658.87 GIL

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