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International Marketing/Micheal R. Czinkota and Ilkka A. Ronkainen

Czinkota, Micheal .R.-

International Marketing/Micheal R. Czinkota and Ilkka A. Ronkainen - 6th ed. - Philadelphia; Harcourt College Publishers, c2001. - xxxiii, 815 pages : ills. 28cm:

includes bibliographies references and indexes

Subjects--Topical Terms: --Marketing

Dewey Class. No.: 658.8 CZI

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