Marketing for hospitality and tourism / (Record no. 711)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00557nam a22001817a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 020324b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 81 7808 564 x |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DDC |
| Transcribing agency | GU |
| Modifying agency | TOD |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 KOT |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip.- |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing for hospitality and tourism / |
| Statement of responsibility, etc. | Philip Kotler, John Bowen and James Makens |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | New Delhi; |
| Name of publisher, distributor, etc. | Pearson Education, |
| Date of publication, distribution, etc. | c1999. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xv,800p.; |
| Other physical details | ills. |
| Dimensions | 24cm : |
| 500 ## - GENERAL NOTE | |
| General note | includes bibliographical references and indexes |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| General subdivision | Marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Main Library West Wing | Main Library West Wing | General Stacks | 24/03/2002 | Donation | 0004208 | 658.8 KOT | GU-MLW23061372 | 24/03/2002 | 24/03/2002 | Book | |||||
| Dewey Decimal Classification | Main Library West Wing | Main Library West Wing | 24/03/2002 | Donation | 0004207 | 658.8 KOT | GU-MLW23061074 | 24/03/2002 | Book |