Services Marketing : (Record no. 721)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00643nam a22002057a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230613144126.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 020324b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 81 297 0453 6 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DDC |
| Language of cataloging | ENG |
| Transcribing agency | GU |
| Modifying agency | TOD |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 LOV |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Relator code | Lovelock, Christopher.- |
| 245 ## - TITLE STATEMENT | |
| Title | Services Marketing : |
| Remainder of title | people , technology , strategy / |
| Statement of responsibility, etc. | Lovelock , Christopher and Wirtz, Jochen |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5th ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | India; |
| Name of publisher, distributor, etc. | Pearson Education, |
| Date of publication, distribution, etc. | c2004. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xviii , 652 pages. |
| Other physical details | ills.; |
| Dimensions | 25cm.: |
| Accompanying material | includes bibliographical references |
| 600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME | |
| Form subdivision | Marketing |
| 610 ## - SUBJECT ADDED ENTRY--CORPORATE NAME | |
| Form subdivision | Managing services |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Koha item type | Price effective from |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Main Library West Wing | Main Library West Wing | 24/03/2002 | Donation | 0004703 | 658.8 LOV | GU-MLW23061116 | 24/03/2002 | Book | ||||||
| Dewey Decimal Classification | Main Library West Wing | Main Library West Wing | 24/03/2002 | Donation | 0004702 | 658.8 LOV | GU-MLW23061003 | 24/03/2002 | Book | ||||||
| Dewey Decimal Classification | Main Library West Wing | Main Library West Wing | 13/06/2023 | Donation | 0004407 | 658.8 LOV | GU-MLW23061075 | 13/06/2023 | Book | 13/06/2023 |