Principles of global marketing/ (Record no. 7760)
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000 -LEADER | |
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fixed length control field | 00492nam a22001457a 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 211119b ||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0137222998 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.848 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Keegan, Warren J.- |
245 ## - TITLE STATEMENT | |
Title | Principles of global marketing/ |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc. | New Jersey, |
Name of publisher, distributor, etc. | Prentice-Hall: |
Date of publication, distribution, etc. | 1997. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxi, 421p.;col.ill. |
Other physical details | Includes bibliograhical references and index |
Dimensions | 25cm. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Source of heading or term | Export marketing-management |
Form subdivision | Export marketing-management-case studies |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha item type | Book |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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Dewey Decimal Classification | Main Library East Wing | Main Library East Wing | 19/11/2021 | Donation | 0040208 | 658.848 KEE | GUL21110048 | 19/11/2021 | 19/11/2021 | Book |