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Advertising management/ Rajeev Batra, John G. Myers and David A. Aaker

By: Material type: TextTextPublication details: New Delhi; Prentice-Hall of India, c1996.Edition: 5th edDescription: xiii,754p.; ill. 23cmISBN:
  • 8120312198
Subject(s): DDC classification:
  • 659.1 BAT
Item type: Book
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Holdings
Current library Call number Status Date due Barcode
Main Library West Wing 659.1 BAT (Browse shelf(Opens below)) Available GU-MLW23060782
Main Library West Wing 659.1 BAT (Browse shelf(Opens below)) Available GU-MLW23060783

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