Marketing / William G. Zikmund, Michael d'Amico.
Material type: TextPublication details: Minneapolis/St. Paul : West Pub. Co.,. c1993.Edition: 4th edDescription: 1 v. (various pagings) : col. ill., col. map ; 29 cmISBN:- 0314011323
- 658.8 ZIK 4th ed.
Current library | Call number | Status | Date due | Barcode | |
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Main Library West Wing | 658.8 ZIK (Browse shelf(Opens below)) | Available | GU-MLW23060885 | ||
Main Library West Wing | 658.8 ZIK (Browse shelf(Opens below)) | Available | GU-MLW23060886 |
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658.8 STI Sales management: decisions, strategies and cases/ | 658.8 SWI Marketing: an analytical and evaluative approach to business studies/ Ian Swift | 658.8 ZEI Services marketing:integrating customer focus across the firm/ | 658.8 ZIK Marketing / | 658.8 ZIK Marketing / | 658.800151 RAD Pushing the numbers in marketing : | 658.800285 DEP Business without borders : |
Includes indexes.
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