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Marketing : an introduction / Gary Armstrong, Philip Kotler.

By: Contributor(s): Material type: TextTextPublisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, [2005]Copyright date: ©2005Edition: Seventh editionDescription: xxvi, 581 pages, 101 unnumbered page : color illustrations ; 28 cmISBN:
  • 0131424106
Subject(s): DDC classification:
  • 658.8 KOT
Item type: Book
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Includes bibliographical references and index.

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