Customer intelligence : from data to dialogue / Seán Kelly
By: Kelly, Sean.
Material type: TextPublisher: Hoboken, NJ : John Wiley, c2006Description: xxvi, 251 p. ; 24 cm.ISBN: 0470018585.Subject(s): Consumers' preferences | Consumers -- Research -- Data processingDDC classification: 658.834 KELCurrent location | Call number | Status | Date due | Barcode |
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Main Library West Wing General Stacks | 658.834 KEL (Browse shelf) | Available | GU-MLW20030064 |
Includes bibliographical references and index
Open Library:
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