Marketing strategy : The challenge of the external environment / Mercer , David
Material type: TextPublication details: London: sage publication , 1998Description: viii ,325 pages ills.; 24cm: includes bibliographical references and indexesISBN:- 0 7619 5876 2
- 658.8 MER
Current library | Call number | Status | Date due | Barcode | |
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Main Library East Wing Reference | 658.8 MER (Browse shelf(Opens below)) | Available | 2398 | ||
Main Library East Wing Reference | 658.8 MER (Browse shelf(Opens below)) | Available | 2399 |
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658.8 LOV Services Marketing :people, technology, strategy / | 658.8 MEE Strategic Marketing management : | 658.8 MER Marketing strategy : | 658.8 MER Marketing strategy : | 658.83 TUL Marketing Research : | 658.83 TUL Marketing Research : | 658.834 SCH Consumer behaviour / |
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