TY  - BOOK
AU  - Beamish, Karen.-
TI  - Marketing Operations/ Karen Beamish
SN  - 0750657073
U1  - 380.1 BEA  
PY  - 2002///
CY  - London
PB  - Elsevier science ltd
KW  - Marketing Operations
N1  - Includes index
ER  -