Keegan J. Warren. <br/><br/>
Global marketing management/ 

 - 7th ed. 
 - Singapore:  Pearson Education Asia,  c2002. 
 - xxv,617p.;  ill.:  25cm. 
<br/><br/> Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>8178085860 
<br/><br/><label>Subjects--Topical Terms: </label>--International business enterprises--Management--Europe--Export marketing--Management
<br/><br/><label>Dewey Class. No.: </label>658.312 KEE