TY  - BOOK
AU  - Czinkota, Micheal .R.-
TI  - International Marketing/Micheal R. Czinkota and Ilkka A. Ronkainen
U1  - 658.8 CZI 
PY  - 2001///
CY  - Philadelphia
PB  - Harcourt College Publishers
KW  - Marketing
N1  - includes bibliographies references and indexes
ER  -