Baverstock, Alison  <br/><br/>
How market to books 3th ed/ 
Alison Baverstock. 
 - UK:  KOGAN page,  c 1990. 
 - xi,359p.  includes bibliographical references and index.  22 cm. 
<br/><br/><label>ISBN: </label>0-7494-3105-9 
<br/><br/><label>Subjects--Topical Terms: </label>--Selling--Books--title.--Publishers and publishing--Marketing--Books -- Marketing.
<br/><br/><label>Dewey Class. No.: </label>380.1 BAV