TY  - BOOK
AU  - Bridgewater,Susan
TI  - Football brands
SN  - 9780230232532 
U1  - 658.827 BRI 
PY  - 2010///
CY  - New York
PB  - Palgrave Macmillan
KW  - Branding (Marketing)
KW  - Soccer
KW  - Marketing
N1  - Includes bibliographical references and index
ER  -