Kerin, Roger A._ <br/><br/>
Marketing/ 

 - 16th 
 - New York,  Mc Graw Hill:  2023. 
 - xlviii,736p.;col.ill.  Includes index  28 cm. 
<br/><br/><label>ISBN: </label>9781265111946 
<br/><br/><label>Subjects--Topical Terms: </label>
<br/><br/><label>Dewey Class. No.: </label>658.8