Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk.
By: Schiffman, Leon G.
Contributor(s): Kanuk, Leslie Lazar.
Material type:
TextPublisher: Upper Saddle River, N.J. : Prentice Hall, c1997Edition: 6th ed.Description: xv, 672 p. : ill. (some col.) ; 26 cm.ISBN: 0133729885.Subject(s): Consumer behavior | Motivation research (Marketing)DDC classification: 658.8342
| Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|
| Main Library East Wing | 658.8342 (Browse shelf) | Available | 1165 | |
| Main Library East Wing | 658.8342 (Browse shelf) | Available | 1176 | |
| Main Library West Wing | 658.8342 (Browse shelf) | Available | GU-MLW23061095 |
Includes bibliographical references and indexes.
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