000 | 00571nam a22001697a 4500 | ||
---|---|---|---|
999 |
_c11064 _d11064 |
||
008 | 230612b ||||| |||| 00| 0 eng d | ||
020 | _a8120309596 | ||
082 | _a658.8 KEE | ||
100 | _aKeegan, Warren J.- | ||
245 | _aGlobal marketing management/ Warren J.Keegan | ||
250 | _a5th ed. | ||
260 |
_aNew Delhi; _bPrentice-hall of India, _cc1995. |
||
300 |
_axix,828p.; _bill. _c23cm |
||
500 | _aIncludes bibliographical references and index | ||
650 |
_aEurope _vExport marketing--Management _xInternational business enterprises--Management |
||
942 |
_2ddc _cBOOK |