000 | 00543nam a22001697a 4500 | ||
---|---|---|---|
999 |
_c12109 _d12109 |
||
003 | OSt | ||
005 | 20240408115618.0 | ||
008 | 240229b ||||| |||| 00| 0 eng d | ||
020 | _a1741032695 | ||
040 |
_aDDC _bEng. _cGU _dTSOD |
||
082 |
_223 _a658.8 ROS |
||
245 |
_aMarketing communications: _bTheory and applications/ _cJohn R.Rossiter and Steven Bellman |
||
260 |
_aAustralia: _bPearson Education, _c2005 |
||
300 |
_axix,500p.: _bincludes ill., _c26cm. |
||
504 | _aincludes bibliographical references and indexes | ||
942 |
_2ddc _cBOOK |