| 000 | 00804cam a2200229 a 4500 | ||
|---|---|---|---|
| 999 |
_c7043 _d7043 |
||
| 003 | OCoLC | ||
| 005 | 20201123153324.0 | ||
| 008 | 060622t20072007nyuab b 001 0 eng | ||
| 020 | _a0-13-118240-4 | ||
| 040 |
_aDDC _cDDC _dTSSD _bEnglish |
||
| 082 | 0 | 0 | _a910.460688 SHO |
| 100 | 1 | _aShoemaker, Stowe | |
| 245 | 1 | 0 |
_aMarketing leadership in hospitality and tourism : _bStrategies and tactics for competitive advantage / _cStowe Shoemaker, Robert C. Lewis, Peter C. Yesawich |
| 250 | _a4th ed. | ||
| 264 | 1 |
_aUpper Saddle River: _bPearson, _cc2007 |
|
| 300 |
_axxv, 661 p.: _bco. ills., maps ; _c28 cm |
||
| 504 | _aIncludes bibliographical references and indexes | ||
| 650 | 0 |
_aHospitality industry _xMarketing |
|
| 700 | 1 | _aLewis, Robert C., | |
| 700 | 1 | _aYesawich, Peter Charles, | |
| 942 |
_2ddc _cBOOK |
||