000 | 00557nam a22001817a 4500 | ||
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999 |
_c711 _d711 |
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008 | 020324b xxu||||| |||| 00| 0 eng d | ||
020 | _a81 7808 564 x | ||
040 |
_aDDC _cGU _dTOD |
||
082 | _a658.8 KOT | ||
100 | _aKotler, Philip.- | ||
245 |
_aMarketing for hospitality and tourism / _cPhilip Kotler, John Bowen and James Makens |
||
250 | _a2nd ed | ||
260 |
_aNew Delhi; _bPearson Education, _cc1999. |
||
300 |
_axv,800p.; _bills. _c24cm : |
||
500 | _aincludes bibliographical references and indexes | ||
650 | _xMarketing | ||
942 |
_2ddc _cBOOK |