Marketing communications: Theory and applications/ John R.Rossiter and Steven Bellman
Material type: TextPublisher: Australia: Pearson Education, 2005Description: xix,500p.: includes ill., 26cm.ISBN: 1741032695.DDC classification: 658.8 ROSCurrent location | Call number | Status | Date due | Barcode |
---|---|---|---|---|
Main Library West Wing | 658.8 ROS (Browse shelf) | Available | GU-MLW24020016 |
includes bibliographical references and indexes
Open Library:
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