International Marketing / Cateora, Philip.R and Gilly, Mary.C (.......et al)

By: Material type: TextTextPublication details: New york; McGraw Hill, c2011.Edition: 15th edDescription: xxxii ,622 pages. ills.; 26cmISBN:
  • 978 07 352994 3
Subject(s): DDC classification:
  • 658.84 CAT
Item type: Book
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Holdings
Current library Call number Status Date due Barcode
Main Library West Wing 658.84 CAT (Browse shelf(Opens below)) Available GU-MLW23061080

includes bibliographical references and indexes

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