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The silver market phenomenon : Marketing and innovation in the aging society / Florian Kohlbacher, Cornelius Herstatt, editors.

Contributor(s): Material type: TextTextPublisher: Heidelberg : Springer, c2011Edition: 2nd edDescription: xxxiv, 460 p. : ills. ColISBN:
  • 978-3-642-14337-3
Subject(s): Genre/Form: DDC classification:
  • 658.800846 SIL
Item type: Book
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Current library Call number Status Date due Barcode
Main Library West Wing General Stacks 658.800846 SIL (Browse shelf(Opens below)) Available GU-MLW20110412

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