Marketing management : analysis, planning and control /
Kotler, Philip.-
Marketing management : analysis, planning and control / Philip Kotler - New Jersey; Prentice -Hall, c1972. - xiv , 885p.; ills. 25cm
includes bibliographical references and indexes
--Management
658.8 KOT
Marketing management : analysis, planning and control / Philip Kotler - New Jersey; Prentice -Hall, c1972. - xiv , 885p.; ills. 25cm
includes bibliographical references and indexes
--Management
658.8 KOT