Marketing management : analysis, planning and control / Philip Kotler

By: Material type: TextTextPublication details: New Jersey; Prentice -Hall, c1972.Description: xiv , 885p.; ills. 25cmSubject(s): DDC classification:
  • 658.8 KOT
Item type: Book
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Holdings
Current library Call number Status Date due Barcode
Main Library West Wing 658.8 KOT (Browse shelf(Opens below)) Available GU-MLW23061086

includes bibliographical references and indexes

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