International Marketing / Cateora, Philip.R and Gilly, Mary.C (.......et al)
Material type: TextPublication details: New york; McGraw Hill, c2011.Edition: 15th edDescription: xxxii ,622 pages. ills.; 26cmISBN:- 978 07 352994 3
- 658.84 CAT
Current library | Call number | Status | Date due | Barcode | |
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Main Library West Wing | 658.84 CAT (Browse shelf(Opens below)) | Available | GU-MLW23061080 |
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658.8342 HAW Consumer behavior : | 658.8343 SCH Consumer Behavior/ Leon G. Schiffman and Leslie Lazar Kanuk | 658.8343 SCH Consumer Behavior/ Leon G. Schiffman and Leslie Lazar Kanuk | 658.84 CAT International Marketing / | 658.84 EXA Marketing channels/ | 658.84 EXA Marketing channels/ | 658.84 HOL Global Marketing : |
includes bibliographical references and indexes
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